National Media Release Platform
In today's age of information explosion, businesses, individuals and organizations are eager to get their voices out to a wider audience. National media distribution platforms are playing an increasingly critical role as an important communications tool.
The national media release platform has an extensive resource network covering all kinds of mainstream media, industry vertical media and emerging self media channels. This enables information to be accurately disseminated in different fields and levels to meet diversified communication needs.
For enterprises, these platforms are powerful aids to enhance brand awareness and promote their products and services. Through well-planned releases, companies can build a good image in their target markets and attract potential customers. For example, a newly established technology company can use the release platform to publish news about product innovations in relevant technology media to attract the attention of investors and partners.
Individual creators can also find opportunities to showcase their talents on the national media distribution platform. Whether you are a writer, photographer or blogger, you can use the platform to take your work to a wider audience and build up a following and influence.
The national media release platform also has a professional editorial and planning team that can provide users with quality content creation and optimization advice. It ensures that the manuscripts are more attractive and communicative while complying with media norms.
In addition, they are able to track the dissemination effect of manuscripts in real time and provide detailed data reports. Users can adjust their communication strategies based on the feedback to get better communication results.
In short, the national media release platform plays an indispensable role in information dissemination, providing an efficient and convenient communication channel for all parties.
National media release platform service process
The service process of a national media release platform usually includes the following steps:
- Understanding Target Media: First, you need to research and understand the media outlet you want to pitch. This includes understanding their scope of coverage, audience demographics, style of copy, and requirements and policies for submissions.
- Register for an account: Visit the official website of Media Release Platform, click the Register button, fill in the necessary personal information, such as email, password, etc., to complete the registration process. When registering, please make sure that the information you fill in is true and valid, so as to facilitate the account management and message receiving afterwards.
- Write a manuscript: Write a high-quality manuscript based on the requirements of the target media and what you want to convey. Make sure the content is clear, logical, newsworthy, and in line with the target media's readership and tastes. When writing, you also need to focus on the attractiveness of the headline and the timeliness and objectivity of the content.
- Find a submission channel: Most news websites or media outlets will have a page dedicated to submissions, and you can find this information on their website. You can also contact editors directly through media release platforms.
- Submission of manuscripts: Follow the submission guidelines provided by the media outlet and send them the manuscript with a brief description of its content and significance. This usually involves filling in the headline, body text, etc. on the sending screen provided by the platform and then uploading the manuscript. The system may also ask you to fill in other additional information, such as the source of the manuscript, byline, etc.
- Waiting for review and feedback: After submitting a manuscript, you need to wait for the media to review it. You can return to the Manuscript Management page and check the progress of the article release in the left column. If the manuscript is accepted, the editor may suggest some changes. Accept these suggestions and make the necessary changes to ensure your manuscript meets their standards and requirements.
- Publishing and monitoringOnce your manuscript has been accepted and revised, wait for it to be published. You can view the published link, share your results, and monitor the distribution footprint through the platform's "Published" monitoring feature.
- Maintaining relationships: If your manuscript is recognized by the media and published, it is important to maintain a good relationship with your editor. This helps you to be more likely to be accepted when you re-submit your manuscript in the future.
Please note that each media outlet may have a slightly different submission process, so be sure to read and follow their submission guidelines carefully. Also, different media posting platforms may differ in details, but the overall process should be similar.
National Media Distribution Platform Fees
The cost of a national media release platform varies depending on a variety of factors such as the type of media, the form of coverage, the distribution channel, the quality of the piece, the number of releases, the speed of release, and whether or not value-added services are included. Below is some reference information about the cost of national media release platform:
- Online media coverage: The price is around $1,000. This includes online media platforms such as portals and news sites.
- Print Newspaper Media Coverage: The price may be around $2,000. This involves traditional newspaper media.
- Video Media Coverage: The price is about $1800. Covers video coverage from all major video platforms or news channels.
- TV report: The price may be around $5,000. This includes TV news programs or features.
- Authoritative mediaFor example, CCTV.com and People's Daily may cost more due to their wide coverage and authority. The price of CCTV.com webpage to put content is about 1000+ RMB/article, while the price of local channels of People's Daily.com to post articles ranges from 300~1000+/article.
- Mainstream Portal/Vertical Industry MediaThe cost is about several hundred to thousands, depending on the popularity and influence of the media, such as Tencent and Sina.
- Self-service publishing platform: such as Juguan News Push, provides a variety of placement channels, the price may vary depending on the channel and the amount of placement, but usually provides a more transparent pricing system.
In addition, some self-media platforms derive their revenue mainly from advertisement shares, traffic masters and content payment, etc. However, the specific revenue situation will be affected by various factors, such as market changes, platform policies and individual operational capabilities.
Please note that the above figures are for reference only and the actual cost may vary depending on specific media, form of coverage and scale of the event. When choosing a national media distribution platform, it is recommended to contact the relevant media organizations or platforms directly for detailed quotes and scope of services, and make a choice based on your needs and budget. At the same time, it is also important to consider maximizing the effect of the release, including factors such as the media's audience base, influence and coverage.
