Shanghai Self-media Operation Company

Shanghai Self-media Operation

Shanghai Self-media Operation Company Services

The service program of Shanghai Self-Media Operation Company usually covers the following aspects:

1. Self-media matrix building: According to the enterprise characteristics, industry characteristics, product characteristics, user profiles, etc., the enterprise new media content matrix to sort out and create the corresponding matrix account, such as microblogging, microblogging, shaking voice, small red book and other platforms account.
2. Self-media content grooming and planning: Establish a content marketing matrix based on brand strategy, business segments, and audience characteristics, and determine content themes, styles, and frequencies to enhance effective interaction between the brand and different customer groups and promote conversion.
3. Self-media content editing and publishing: Specify keyword strategy according to the enterprise brand, product, service and potential customer search characteristics, write soft articles around the set keywords and publish them with pictures, in order to obtain short-term outbreak and long-term precipitation of the marketing effect.
4. Self-media data analysis and strategy optimization: Through an independent data analysis system, we analyze the traffic, reach, interaction and other data of self-media accounts in real time, and develop and adjust marketing strategies based on the analysis results.
5. Self-media account management and maintenance: Responsible for the day-to-day management of the self media account, including content publishing, comment replying, fan relationship maintenance, etc., to ensure account activity and fan loyalty.
6. Self-media advertising placement and optimization: Develop and execute advertising strategy according to the needs of enterprises, including creative design of advertisements, selection of advertising channels, budget allocation, effect monitoring and optimization.
7. KOL/KOC cooperation and promotion: Screening the right KOLs (opinion leaders) and KOCs (general consumers) and working with them to conductBranding, increasing brand awareness and influence.
8. Event Planning and Execution: Tailor-made online or offline events for enterprises, including event planning, promotion, execution and post-evaluation, etc., in order to enhance the interaction and connection between brands and users.

These services are designed to help companies better utilize the self media platform to improve brand influence, user interaction and sales performance. Different self-media operating companies may focus on or provide more subdivided service content, the specific service program is recommended to consult directly with the relevant company to obtain.

Shanghai Self-media Operation Company Charging standard

The fees of Shanghai self-media operating companies vary depending on a number of factors, including company size, service content, industry characteristics and brand needs. Below are some common charging methods and possible cost ranges:

1. Basic service costs::
   • The basic services of a self media agency usually include account management, content creation, and daily interaction. The cost varies depending on the size, experience and service quality of the agency. Generally speaking, the basic cost of a small agency is between $5,000 and $10,000, while the cost of a large agency may be as high as $30,000 or more.
   • The cost of a public agency usually ranges between $2,000 and $8,000, and the cost range of a self-hosted media agency such as Little Red Book is also between $2,000 and $8,000. These costs will likewise vary depending on the size and service offerings of the agency.
2. Cost of customized services::
   • For customized services for specific needs, such as video production, platform account analysis, data reports, etc., the fees will be higher. The fee for customized agency services is based on factors such as the complexity of the project and the resources required, and generally ranges from 20,000 yuan to 100,000 yuan.
3. Advertising and promotion costs::
   • If the agency also provides advertising and promotion services, the advertising and promotion costs will vary depending on the advertising costs and promotion channels. Generally speaking, the advertising and promotion fee is 10% to 20% of the agency's fee.
4. Additional service costs::
   • In addition to the basic OEM services, the OEM may also provide other value-added services such as design and production, product photography, event planning, etc. The cost of these additional services is charged according to the complexity of the specific project and the resources required, with prices ranging from $500 to $10,000 in general.
5. fee model::
   • Self-media operation services are usually charged on a monthly basis, and the charge depends on the service content and service period. Generally speaking, the cost of the representative operation service including creation, publishing, promotion, fan management and other services ranges from 3,000 yuan/month to 10,000 yuan/month.
   • There are also companies that charge on a per-project basis, which means that the cost is based on a specific project, such as producing a promotional video or conducting a community marketing promotion.
   • Charging by results is also a common model, whereby the agency service provider charges based on the actual results brought about, such as growth in the number of followers, increase in readership, increase in sales, and so on.

Please note that the above fees are for reference only and the actual charges may vary depending on the company, industry and service content. When choosing a self-media operating company, it is recommended to fully communicate with the company, clarify the service content and cost, and sign a formal cooperation agreement.

New media operation can find the agency operation company

Yes, new media operations can be done with a proxy companyThe

New media operation agency usually has rich industry experience and professional skills, and can provide enterprises with comprehensive new media operation services, including content creation, account management, activity planning, data analysis and other aspects. By entrusting a COO with new media operations, companies can focus on their core business while ensuring professional operations and improved results on new media platforms.

When choosing an operating company, enterprises should focus on examining its professional ability, industry experience and word-of-mouth evaluation to ensure that the chosen operating company can provide quality services for enterprises. At the same time, enterprises should also establish a clear cooperative relationship and communication mechanism with the operating company to ensure that the cooperation between the two sides goes smoothly.

In short, the new media operation agency can provide professional services to help enterprises achieve better results on the new media platform. Enterprises can choose a suitable operating company to cooperate according to their own needs.

Shanghai Self-media Operation Company Strength Advantage